In this second instalment of the HelpHandles Insight Series, we take a closer look at ASOS (ASOS Here to Help), and their ability to combine business philosophy and operational performance to lead on customer service on Twitter.
Since the launch of HelpHandles at the end of January 2016, we have been monitoring our index of over 200+ help handles on Twitter very closely. In a commitment to provide transparency across the wider social customer service landscape, here’s our analysis of Nationwide UK (AskNationwide) performance on Twitter.
I went to my local Tesco today, as I browsed the aisles looking for the items I wanted to purchase I noticed something particularly unusual. There were at least 4 empty checkouts without any queues. It was 11am on a Sunday, the car park was jammed, and there were lots of shoppers in store as always.